Marketing
5 Skills to Master Before You Launch Your Book
The publishing game has changed so much over the years, and more is expected of authors now after the final draft is submitted. Here, author Maggie Smith shares 5 skills to master before launching your book.
3 Reasons to Update Your Book on Amazon
Book marketing expert Rob Eagar shares his top three reasons why authors need to update their book descriptions on Amazon, including how and why to use the free Author Central Account system.
10 Tips for Marketing Your Children's Book
With the advent of online marketing and social media influencers, there are now myriad ways to get your book front and center on people's minds before its release. Here, Christine Evans shares 10 tips for marketing your children's book.
What Is BookBub (and Why Should Writers Care)?
In this post, we take a look at what is BookBub and why writers should care about this service that matches up readers with the best ebook deals around.
How Do Writers Ask for Blurbs for Their Books?
If you're familiar with books and their covers, then you're familiar with the blurbs that writers write for other writers' books. But how do writers ask for blurbs for their books? We answer that question here.
What Is a Blurb in Publishing?
Find out what a blurb is when it comes to publishing and why writers should care about them.
How I Sold the Cover of My Latest Book as an NFT and What I Learned
When faced with the difficult task of promoting his novel Catch 42: A novel about our future, writer Felix Holzapfel had a wild idea: Why not use non-fungible tokens?
By Any Means Necessary: Finding Unorthodox Ways to Break-In
Novelist D. Eric Maikranz gives advice for how to get your readers to sit up and take notice of your work in untraditional ways.
The Art of the Multi-Author Event
WD Editor-at-Large Jessica Strawser has tips for how to decide when a multi-author event is the best strategy for you—and how to make the most of sharing the stage in this article from the March/April 2021 issue of Writer's Digest.
The Chaotically Seductive Path to Persuasive Copy
In this article, author, writing coach, and copywriter David Pennington teaches you the simple secrets of excellent copywriting.
7 Tips for Effectively Engaging a Virtual Audience
Author, speaker, and executive coach Dima Ghawi teaches the basics of delivering a dynamic presentation that keeps your audience tuned in and wanting more.
Reading Your Work In Public: 12 Tips From Dead Rabbits Reading Series Founder
Sharing your work at readings is a great way to get your work in front of an audience and network with other writers. Dead Rabbits Reading Series host M.K. Rainey shares 12 tips on how to make it happen.
Marketing Three Books at the Same Time: What I've Learned
Although she has a lot to juggle, Eleanor's Wars author Ames Sheldon talks about the benefits of working on three books at the same time.
6 Elements of A Successful Author Website
Building your author website? Incorporate these six elements in your design to ensure its success.
Author Platform: How to Build Your Online Audience and Stay Sane
E.J. Wenstrom shares a few steps you can take while you're building your online author platform that can save your sanity.
Who Is Your Target Audience? Use This Simple Trick to Figure Out If They Actually Exist
A major conundrum that trips up many new writers is defining your target audience before you have any actual readers. Dana Sitar explains how to identify them.
The Tragical Mystery Book Tour (Part 4)
At the risk of too much of a good thing being a bad thing, here is one last installment in author and New Yorker cartoonist Bob Eckstein’s book tour.
How to Keep Your Book Relevant After Its Release
Most writers aspire to publish a book that will remain popular among future generations of readers. Gary McPherson offers five things to consider if you want your book to remain relevant for years after its release.
The Tragical Mystery Book Tour (Part 2)
Author and New Yorker cartoonist Bob Eckstein recently set out on a book tour of his own devising. In this four-part series, he outlines his experience, lessons learned along the way, and what up-and-coming authors might expect from their own tours.
How to Calendarize Your Book Marketing Approach
Whether you're traditionally or self-published marketing your book, is difficult. You have to start promoting your book as early as possible, and you can't stop after it's published. Here's one way to plot out your book marketing calendar.
The Tragical Mystery Book Tour (Part 1)
Author and New Yorker cartoonist Bob Eckstein recently set out on a book tour of his own devising. In this four-part series, he outlines his experience, lessons learned along the way, and what up-and-coming authors might expect from their own tours.
How Author Kellye Garrett Turned Hollywood War Stories into a Guerilla Book Marketing Tactic
In a crowded market, debut authors must find creative ways to connect with readers—leading Hollywood veteran Kellye Garrett to adopt a unique guerilla book marketing strategy that leveraged the story behind her story.
7 Ways to Turbocharge Your Ebook Marketing
Smart ebook marketing works like a magnet to bridge the gap between readers’ unmet desires and your book’s ability to satisfy those desires. Here are seven proven ebook marketing strategies you can implement immediately, at no cost.
The Difference Between an Author-Author and an Author-Entrepreneur and Why You Need to Know
If you want to write a book, for whatever reason, it’s important to know what kind of author you actually want to be so you know what strategy to use to sell books. Vickie Gould explains the difference and why it matters.