Online Marketing Works If You Have the Long View
These days, it seems like everyone has become a big skeptic of social networking's effectiveness—or even believes that cultivating a site or blog can harm or stall a writer's career.
In the following post, I explain why I think authors aren't getting the results they want (or why they fail in their efforts):
The No. 1 Component of an Effective Online Marketing and Promotion Strategy
You'll find that not only patience is key, but also you need to have an online "hub" in place. Go read the full article.