Online Marketing Works If You Have the Long View
These days, it seems like everyone has become a big skeptic of social networking’s effectiveness—or even believes that cultivating a site or blog can harm or stall a writer’s career….
These days, it seems like everyone has become a big skeptic of social networking's effectiveness—or even believes that cultivating a site or blog can harm or stall a writer's career.
In the following post, I explain why I think authors aren't getting the results they want (or why they fail in their efforts):
You'll find that not only patience is key, but also you need to have an online "hub" in place. Go read the full article.

Jane Friedman is a full-time entrepreneur (since 2014) and has 20 years of experience in the publishing industry. She is the co-founder of The Hot Sheet, the essential publishing industry newsletter for authors, and is the former publisher of Writer’s Digest. In addition to being a columnist with Publishers Weekly and a professor with The Great Courses, Jane maintains an award-winning blog for writers at JaneFriedman.com. Jane’s newest book is The Business of Being a Writer (University of Chicago Press, 2018).