Marketing & Self-Promotion
Who Is Your Target Audience? Use This Simple Trick to Figure Out If They Actually Exist
A major conundrum that trips up many new writers is defining your target audience before you have any actual readers. Dana Sitar explains how to identify them.
A Starter Guide to DIY Audiobooks
Audiobooks are the fastest growing segment of the publishing industry. For indie authors or traditionally published authors who have retained their audio rights, now may be the perfect time to consider creating your own audiobooks. Here's your how-to guide to DIY audiobooks.
7 Ways to Turbocharge Your Ebook Marketing
Smart ebook marketing works like a magnet to bridge the gap between readers’ unmet desires and your book’s ability to satisfy those desires. Here are seven proven ebook marketing strategies you can implement immediately, at no cost.
The Difference Between an Author-Author and an Author-Entrepreneur and Why You Need to Know
If you want to write a book, for whatever reason, it’s important to know what kind of author you actually want to be so you know what strategy to use to sell books. Vickie Gould explains the difference and why it matters.
indieLAB—a New Event for Entrepreneurial Writers
If you're an author, aspiring novelist, freelance writer or small publisher who wants to expand your readership, improve your business prospects and earn more from your writing, join us this September at indieLAB, an all-new event from Writer's Digest.
What Starting a Business and Launching a Book Have in Common: It’s All About the Investment
When launching a book, your job is to find readers, engage with readers, write good books, and sell the heck out of said book(s). Here are a few rules from the business world that will make the investment of time and energy worth your while.
Publishing Tips for Indie Authors: How to Get Your Book Into Libraries
Libraries spent more than you might expect on expanding their collection each year. But how can indie authors rise to the top and grab the attention of librarians? Find out here.
Case Study: How Self-Publishing Led Author Jonathan French to Hybrid Success
Jonathan French's approach to self-publishing played an important role in how editors and agents perceived his book, and persuaded French to reevaluate his perspective on how authors can, and should, break into print.
Reprints for Creative Shorts: How and Where to Sell a Poem, Personal Essay or Short Story a Second Time
The reprint market isn’t just for nonfiction articles. If you're looking to sell a short story, personal essay or a poem that's already been published, there’s a good chance you can sell it again. Learn how.