The Essential Book Handselling Kit
Carry the following with you almost everywhere you go. by Elizabeth Sims
The 4 Essential Items:
• A signing pen (I prefer the no-bleed-through fine Sharpies.)
• Bookmarks to promote your book
• “Autographed by the Author” stickers, which you can order at a local printer or online (When visiting bookstores, offer to sign and sticker stock—but never do so without asking first.)
• Personal items to make sure your appearance is neat, such as lip balm, a comb and breath mints (Also, always check your fingernails: Customers will be looking at your hands as you sign.)
Want to learn about other cheap ways to market your book? Consider:
Streetwise Low-Cost Marketing Savvy Strategies for Maximizing Your Marketing Dollars
Elizabeth Sims is the bestselling author of seven popular novels in two series, including The Rita Farmer Mysteries and The Lillian Byrd Crime series. She's also the author of the excellent resource for writers, You've Got a Book in You: A Stress-Free Guide to Writing the Book of Your Dreams, published by Writer's Digest Books.
