Pitch With a Partner?

Q. One of (my group’s writers) is co-authoring a book. She wants to know if she and her co-author would be advised to pitch this book to agents together at…

Q. One of (my group's writers) is co-authoring a book. She wants to know if she and her co-author would be advised to pitch this book to agents together at our upcoming conference, or if they should they pitch separately, maximizing their coverage. What should they do?

A. Depends. I recently pitched a book to an editor with my writing partner nowhere in sight. It didn't matter because I knew answers to questions. If these writers are a two-headed monster (perhaps one knows the material, the other the marketing), then they should stick together for sure. Presenting together tends to give off a professional approach. To me, at least...
If time is an issue, then you they want to split up. At our conference in LA last weekend, we had some long lines for a few agents and hundreds of writers running around. We keep the pitch time very short so the line keeps moving; but if you truly fear you will be missing face time with agents you really want to see, then split up down the stretch.

Chuck Sambuchino is a former editor with the Writer's Digest writing community and author of several books, including How to Survive a Garden Gnome Attack and Create Your Writer Platform.