The Hidden, Secret Ingredient of Platform: Relationships

Today I’m a guest over at Marketing Tips, a blog by Tony Eldridge. I try to tackle one of the more difficult aspects of platform, relationships. Here’s a small snippet:…

Today I'm a guest over at Marketing Tips, a blog by Tony Eldridge. I try to tackle one of the more difficult aspects of platform, relationships. Here's a small snippet:

We all have different strengths, and banding together can be an excellent way to extend your platform in ways you can't manage on your own. When presented with opportunities to collaborate, try to say "yes" as much as possible, particularly when you'll be exposed to a new audience, form new connections, or learn a new skill set.

Jane Friedman is a full-time entrepreneur (since 2014) and has 20 years of experience in the publishing industry. She is the co-founder of The Hot Sheet, the essential publishing industry newsletter for authors, and is the former publisher of Writer’s Digest. In addition to being a columnist with Publishers Weekly and a professor with The Great Courses, Jane maintains an award-winning blog for writers at JaneFriedman.com. Jane’s newest book is The Business of Being a Writer (University of Chicago Press, 2018).