Book Marketing, How to Promote a Book

Thanks to technological advances, marketing yourself and your work can be done for pennies (and often for free). The hardest part is knowing where to start and what avenues have the most value to you as a writer. In this section, you’ll get marketing advice and tips to how to promote a book and help you build your brand as a writer.

The Tragical Mystery Book Tour (Part 3)

Author and New Yorker cartoonist Bob Eckstein recently set out on a book tour of his own devising to promote his book The History of the Snowman. In this four-part series, he outlines his experience, lessons learned along the way, and what up-and-coming authors might expect from their own tours.

The Tragical Mystery Book Tour (Part 2)

Author and New Yorker cartoonist Bob Eckstein recently set out on a book tour of his own devising. In this four-part series, he outlines his experience, lessons learned along the way, and what up-and-coming authors might expect from their own tours.

7 Ways to Turbocharge Your Ebook Marketing

Smart ebook marketing works like a magnet to bridge the gap between readers’ unmet desires and your book’s ability to satisfy those desires. Here are seven proven ebook marketing strategies you can implement immediately, at no cost.

3 Amazon Secrets Every Author Needs to Know

Rob Eagar offers up three essential Amazon secrets and hacks for authors, including how to change the marketing text for your book, getting email subscribers through Kindle Direct Publishing, and identifying your target audience.