Publish date:

What would you send to stores? That's up to you: The book synopsis, colorful postcard, media sheet, telling them how to order from your publisher, and stating the handsome 35 or 40 percent discount you'll offer. Include customer comments from your Amazon page and other testimonials from readers. No need to include sales figures - they have easy access to that information.

Hi Writers,
It's been energizing reading all of your writing goals for 2008 as they're rolling in. Keep them coming, I'm going to announce the 10 winners and post their goals here next Tuesday.

In the meantime, it's Friday, and that means it's again time to add another writer's blog to my blogroll. I'm up to 18 now—only 2 more weeks, 2 more blogs to go! You can find all the details and blogs nominated on the Project 20/20 thread in the left navigation here.

And with that, I'd like to announce my week 18 blogroll add:

Release Your Writing
by Helen Gallagher

On "Release Your Writing" (which is also the title of her book; smart move), Helen offers lots of great newsy items as well as practical advice for
the working writer, including some really solid information for writers
who are interested in self-publishing.

I adore the title of this recent post she did: "Pajama Marketing" and not just because I wish I were in my PJs right now.

Did you know you can buy a mailing list of U.S. independent book stores from a reliable source ( The cost for over 1,400 book store names and addresses is $75, but they also list the addresses on their site, where you can snag them for free. You could copy and paste the addresses for the shops in your area into a word processing document, do a mail-merge to print labels or letters, and let your work fly! New Pages also has lists of public and academic libraries at the above link.

Welcome Helen. Stop by often and you're welcome to visit in your pajamas. Gotta love the Internet!

Keep Writing,