5 Factors to Help You Evaluate Blogs & Online Authorities



Today, over at Courage 2 Create, I’m the featured interviewee. I discuss online authority, and how to decide which people and organizations you should trust.

Here’s a small snippet:

Authority comes in a variety of forms, and we each have different values that can lead us to disagree on who an “authority” might be. Given that there’s nothing to stop someone from dubbing themselves an “authority,” you have to look for other factors.

I discuss 5 factors that contribute to authority (industry relationships, experience, commercial success, social currency, traditional media coverage), and also identify red flags.

Click here to read the full Q&A.

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