No matter if you are an aspiring writer or a published author, it’s essential these days to have a writer platform. Learn what an author’s platform is, why an audience of readers is important to potential agents and publishers, and ways to build a writing platform from today’s tip of the day, taken from the book Get Known Before the Book Deal by Christina Katz.
What is a Writer’s Platform?
According to Katz, “the word platform simply describes all the ways you are visible and appealing to your future, potential, or actual readership.” In essence, this means how visible you are online, and in your community–your online presence, any public speaking you do, classes you teach, publishing contacts you have, and what you have written. Having an author platform shares your expertise with others. In return, you can gain credibility and recognition for your craft, which can help you find a literary agent and get published.
How to Build an Author Platform
As with any craft, you must have dedication. This means working around the clock, always searching for new opportunities to get your name and work out there, and taking risks. A good author’s platform engages its readers. One way to do this is by having fresh content. Another way is to get to know the media–the more they know about you, your writing skills, and your work, the more likely they are to help you in promoting your book.
Use Your Writing Platform to Your Advantage
Literary agents and editors look for writers with strong platforms because authors with platforms sell books. Think about it, if you have an author website that reaches thousands of loyal readers and fans, you have a good chance of successfully promoting your book or novel. This helps the agent with publicity, and sells more copies of your book.