platform

13 Lessons From an Epic Book Tour

In support of my book, I went on a book tour. After six months, 75 talks in about 60 cities and towns, and lots of networking, I learned a lot. Here are 13 things you should know when doing a book tour.

How to Develop a Street Team for Your Book

Promoting your book in a digital with a flooded marketplace is more difficult than ever. You need as much help as you can get. That’s where developing a street team to assist you can help. Here are some tips from New York Times bestselling author Jennifer Probst.

Friday Reads: Chart Your Course with Author in Progress

Let me set the scene: You’re sitting at home, perhaps in your office or at your kitchen table, maybe sipping some coffee or tea. You’d like to start writing your novel … but instead you’re staring at the cursor on your laptop screen as it blinks back at you. You’re suddenly possessed of a...

12 Workplace Skills to Apply to Your Writing Career

BY LISA TENER Katherine quit her pharmaceutical sales job in Colorado and moved back east to write her book. She hunkered down in a snug condo and imagined writing in her light-filled sunroom. Despite more time on her hands than ever, she went days without writing. Within six months she took...

How to Promote Your Work Like a Pro

Now more than ever before, there are so many things we can do to promote our books, articles, stories, essays, services, and other creative works and skills—regardless of whether we’re self-published, traditionally published, or even not-yet-published. Bookstore and library events remain staples, of course, as do reviews, mentions and bylines in...

Your 2015 Blogging Roadmap

Thinking of starting a blog in 2015 to build your writer platform and gain a readership for your work? All the best journeys start with a bit of planning. Even if you’re not one for planning and would rather dive in right away, bear with me! In this exclusive excerpt from...

Should I Self-Publish? – Part Three

If you’ve followed this series, you’ll notice that: a) I think most writers have a project that would make for a fun and possibly profitable self-published book, and b) Creating a successful self-published book will require a fair amount of design and technical skills, either your own or someone else’s. I...

Freelance Your Way to a Better Platform

Long before you publish your book—and long after—you should be thinking about your writer platform. How do you build that core audience? How do you enhance your reputation as a great writer, as well as a knowledgeable one? How do you build name recognition? There are countless answers to these questions,...

writing platform | become a writer

The Basics of Building a Writer’s Platform

If you want to sell more books or simply get your name out there, a writer’s platform is essential. Chuck Sambuchino, author of Create Your Writer Platform explains what a platform is and the common building blocks of a writer’s platform. What is a Writer/Author Platform? Platform, simply put, is your...

5 Marketing Lessons from Fly-Fishing

By Rob Eagar In the last year, I took up fly-fishing as a hobby. There’s something surreal and invigorating about standing in the middle of a river. However, catching rainbow trout is no easy task. They’re smart, skeptical, and elusive. In fact, there are a lot of similarities between the challenge of...

3 Steps to Successful Book Marketing – Part 3

By Rob Eagar Earlier, I covered parts one and two of this 3-part series called “3 Successful Steps to Marketing.” To summarize, I’ve explained how effective marketing can be boiled down to three fundamental questions. Whether you’re an author, business owner, or non-profit director, you can achieve success by asking yourself the following: Step 1...

3 Steps to Successful Book Marketing – Part 2

By Rob Eagar Previously, I covered part one of a 3-part series called “Successful Steps to Marketing.” The gist is that effective marketing can be boiled down to three fundamental questions. Whether you’re an author, business owner, or non-profit director, you can achieve success by asking yourself these three questions: Step 1...

3 Steps to Successful Book Marketing

By Rob Eagar Marketing is a simple process when you boil it down to the fundamentals. Whether you’re a fiction or non-fiction author, you can achieve marketing success following these three simple steps. Ask yourself: What is your value? Who needs your value the most? Where do those who need your...

Stop, Look, and Listen for Better Book Marketing

By Rob Eagar Young children are often taught to “stop, look, and listen” before they cross the street. Stop to see what’s in front of you. Look both ways to make sure no cars are coming. And, listen for any oncoming traffic. This same principle works in marketing. For example, I...

How to Break the Rules of Writing

Here at Writer’s Digest (and despite the There Are No Rules moniker of this blog), we talk a lot about doing things by the book—from understanding grammatical and structural writing rules, to following submission guidelines, to otherwise conducting yourself like a pro. And that’s why we had so much fun putting...

The Productive Writer | Inspiration for writing

The Author Platform Explained

It’s essential these days for authors to have a clear understanding of writing platforms. Learn what an author’s platform is and ways to build a writing platform from today’s tip of the day, taken from the book The Productive Writer by Sage Cohen. What is an Author Platform? Platform is the...