You absolutely need an author website. There’s just no other way to put it. An author website, even a very simple one, is a landing page for anyone who is searching for you or your writing specialties. People hesitate putting together an author website because 1) they don’t recognize the immediate value of it, and 2) they have no idea how to create one. Well, worry no more. We have enlisted social media guru Jane Friedman to teach a new two-hour intensive webinar on Dec. 12, 2011 called “Create an Author Website in 24 Hours or Less.” Read on to learn more.
The webinar lasts two hours. It happens at 1 p.m., EST, Monday, Dec. 12, 2011. Each registration comes with access to the archived version of the program and the materials for 1 year. You do not have to attend the live event to get a recording of the presentation or ask the presenter questions. In all WD webinars, no question goes unanswered. Attendees have the ability to chat with the instructor during the live event and ask questions. You will receive a copy of the webinar presentation in an e-mail that goes out one week after the live event. The answers to questions not covered in the live presentation will be included in this e-mail as well.
ABOUT THE WEBINAR
It’s indisputable: All authors must have their own website. It’s critical for effective online marketing and readership growth. Even unpublished authors can benefit greatly from establishing a starter site. Why? You start knocking down the learning curve, you build online awareness, you make contacts in the writing and media world, and more opportunities open up to you.
This new two-hour intensive webinar focuses on the simplest, most robust, and FREE tools to get a site up and running in a day or less — often in one evening! You don¹t have to know any code, understand any technical jargon, or have previous experience with websites or blogs. You also don’t need to own your own domain or have hosting, although advice will be given on those issues.
While several different site-building tools will be discussed, this session offers a step-by-step tutorial on setting up a site using WordPress — a best-in-class system for websites today, which is free to use, open source, and continually improving. Sign up here.
In addition to receiving instruction, attendees are invited and encouraged to ask the presenter questions regarding their personal circumstances and concerns. In WD webinars, no question goes unanswered.
What You’ll Learn:
* 5 simple services that help you create a codeless website, for free, in an hour or less (plus what services to avoid)
* Absolute must-have elements for every author site, even if you’re unpublished
* The difference between a blog and a website, and whether or not you need a blog
* How to get started with WordPress, either at WordPress.com or on your own domain
* What WordPress themes are best to use, plus what premium themes you might consider investing in
* Basic and free WordPress plug-ins that you need, plus how to extend the functionality of your site with more advanced plug-ins
* How to add multimedia to your site (audio, video, photos, etc)
* How to integrate social media sharing tools onto your site
* What site upgrades or additional features you might want that necessitate further investment
* An easy-to-understand explanation of domains and hosting (but you don’t need to own a domain or have hosting to get started!)
* Common mistakes and pitfalls of websites and blogs
* When you should hire a professional designer or site developer, and how much you can expect to spend
All these points and more will be answered in this nuts-and-bolts webinar about creating a model author website. Sign up here.
Jane Friedman is the former publisher of Writer’s Digest, who now serves as a full-time assistant professor of e-media at the University of Cincinnati. She has spoken on writing, publishing, and the future of media at more than 200 events since 2001, including South by Southwest, BookExpo America, and the Association of Writers and Writing Programs. Jane has more than a decade of hands-on experience in using new media and technology to engage and grow both online and offline communities, and has been blogging for an audience of creative professionals since 2001. Her presence on Twitter (135,000+ followers) is often cited as a model for those seeking to use a web presence and social media effectively. Find out more at JaneFriedman.com.
Questions? Contact firstname.lastname@example.org.