Book Marketing


18 Ideas for a Successful Book Launch

Whether you publish traditionally or independently, you will want to do as much as possible to help launch your book. Here are 18 things I found helpful in the launch of my debut picture book, A MORNING WITH GRANDPA, illustrated by Christina Forshay (Lee & Low Books): 1-2 Years Out About the time you...


Are Blogs The New Journals?

My novel came out in June 2012 — it’s a portrait of two women, including one revealed through her journals after her death. Shortly after it was released, I got an interesting email from a reader. The reader said she hadn’t been sure she would like a book half written in the form of...


“Platform” Doesn’t Have to Be a Four-Letter Word

When I set out to write my first book, a humor memoir, I thought that writing the book would be the biggest hurdle on my inevitable ascent to the bestseller list. Then I started querying. I spent all of 2010 engaged in this most humbling of pursuits. Several agents requested a partial or the...